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One of my Best "Create Revenue Now" Ideas

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Have you ever been in a situation where you absolutely had to create revenue now?  I have.  Back in the spring of 2003 I was in one of those situations.  Ironically it came at a time when I was achieving my greatest business success of my life up to that point.  I had a staff of 20 people working for me.  We were regularly getting over 500 people to attend our seminars…and then it all came crashing down.

I lost 19 of my 20 staff within 30 days.  They either quit or I let them go.  Because I lost my entire sales staff I was not able to generate enough money to cover the high overhead that I had.  I closed my office down with 24 months left on a lease that I had to personally guarantee.

When I would wake up each day I felt like pulling the covers back over my head and wishing it would all go away.  Have you ever been in a place like that before?  One day an idea came to me that turned everything around.  It was the exact idea that I needed at that moment.  The idea was to focus on revenue producing activities.

What I realized was fear, panic, and worry was not going to make my situation any better.  Worrying was not going to manifest money or sales.  When the thought hit my mind “to focus on revenue producing activities” my next steps became clear.

My revenue producing activities were:

-Generate leads

-Set appointments

-Close sales

I started to focus on the activities that would produce revenue…and guest what?  The money started coming in.  It took me 18 months to turn my situation around and rebuild my company.  What are your top 5 revenue producing activities?  Have you been spending enough time on these activities?  October 1 is in a few days.  That is the first day of the 4th quarter.  Make a decision today to focus on revenue producing activities in October.

I want to invite you to join me for a webinar my top 5 revenue producing ideas that I am doing on Friday, October 7 at 10 am pacific.

Click Here to register for the webinar

Here is a short video of me telling the story I just told you.

Want to learn more?

Click here to read the rest of the newsletter

Filed Under: Closing, referrals, sales appointments, Sales Mindset, Sales Prospecting, sales scripting, Sales Success, Sales Systems, Videos

One of My Best Ideas to "Create Revenue Now"

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In this week's newsletter I will share one of the
best ideas I know to help you earn more revenue now.

1. Video of the Week

2. Social Media Training

3. Where is Eric?

4. Star of the Week

5. Sponsor of the Week

6. Quote

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1. Video of the Week
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Have you ever been in a situation where you absolutely had to
create revenue now? I have. Back in the spring of 2003 I was in
one of those situations. Ironically it came at a time when I was
achieving my greatest business success of my life up to that point.
I had a staff of 20 people working for me. We were regularly
getting over 500 people to attend our seminars...and then it all
came crashing down.

I lost 19 of my 20 staff within 30 days. They either quit or
I let them go. Because I lost my entire sales staff I was not
able to generate enough money to cover the high overhead that
I had. I closed my office down with 24 months left on a lease
that I had to personally guarantee.

When I would wake up each day I felt like pulling the covers
back over my head and wishing it would all go away. Have you
ever been in a place like that before? One day an idea came
to me that turned everything around. It was the exact idea that
I needed at that moment. The idea was...

If you would like to get the idea and the rest of the story click here

Success,

Eric Lofholm

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2. Social Media Training
*************************************************************

Social media is one of the newest and best tools
to generate a continuous stream of leads. Not only
that, you can develop stronger relationships with
people online through social media.

Get the skills you need to leverage social media.
Receive an amazing package of live training and
additional resources.

Both Rick Cooper and I will provide the training.
Rick is a Social Media Trainer who also leads my
social media efforts.

You'll learn how to get results using Facebook,
LinkedIn, Twitter and YouTube!

Get $533 in Social Media Training for only $47!

Click here for all of the details

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3. Where is Eric?
*************************************************************

Do you know anyone in any of these cities? Will you kindly forward them
this email and encourage them to sign up for the seminar in their city
so I can change their life.

How to Grow your Business Using Sales Scripts (Los Angeles, CA)
Featuring Eric Lofholm
Tuesday, October 4, 2011
7:00 pm - 9:00 pm
Radisson Hotel
4545 MacArthur Blvd.
Newport Beach, CA 92260
To register go to: http://www.saleschampion.com/GrowBizWithScripts/

How to Sell in the New Economy (Phoenix, AZ)
Featuring Eric Lofholm
Wednesday October 19
7:00 pm to 9:30 pm
Four Points by Sheraton Tempe
1333 South Rural Rd,
Tempe, AZ 85281
To register go to: http://howtosellintheneweconomy.com/

Promotion and Selling Made Easy Seminar (Marin County, CA)
Featuring Eric Lofholm & Jill Lublin
Wednesday, October 26
6:30 pm to 9:00 pm
Marriott Novato Courtyard
1400 N. Hamilton Parkway
Novato, CA 94949
To register go to: http://saleschampion.com/jill-lublin

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4. Star of the Week
*************************************************************

The Star of the Week is Rosie Bank. Rosie is a Diamond Protege
Mastermind client who started working with Eric in October 2009.
When she first started working with Eric she was successful in
her business, but wanted to take her business to the next level.

Her specialty is helping people live more successfully in their
bodies through better nutrition and lifestyle adjustments.

Rosie focused on getting her scripts done and this propelled her
to greater success in her business. Rosie said, "Working with Eric
is among the most significant things I have ever done as an entrepreneur!"

What she learned from Eric enabled her to be much more confident
in building and marketing her business and serving her clients.

Great job Rosie!

One of the skills she learned from Eric that made a difference is
Train the trainer. She describes it as taking everything she has
learned and deliberately teaching her team in network marketing
the most effective strategies.

Another tool that has been a great help is the Person of Influence
or POI Strategy. This powerful technique provides the opportunity
to work with someone who has a network of people. It creates leverage
through influence.

Rosie is an Author, Speaker and a Coach. She has also built a successful
team with USANA Health Sciences.

To learn more about Rosie and to receive her Health Tips newsletter,
go to: http://rosiebank.com/

For details about her book, "You, Inc." visit: http://you-inc.biz

Would YOU like to be the Star of the Week? Click here and share a win!
http://saleschampion.com/go/star/

*************************************************************
5. Sponsor of the Week
*************************************************************

Our sponsor of the week is Dave Iuppa, Director of the
Sales Scripting Division for Eric Lofholm International.

Dave has 40 years of experience in the high tech industry
including professional sales and sales management with companies
like IBM and Hewlett Packard.

Dave specializes in creating persuasive presentations that close.
He is available for one-on-one consulting including script critiques.

Having an effective sales script is critical to succeeding in
today’s economy.

Dave is available to do a very limited number of script critiques
in the month of October.

To request a free 30 minute script critique, click here

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6. Quote
*************************************************************

"You cannot change your destination overnight, but you can
change your direction overnight."

~Jim Rohn

Filed Under: Appointment Setting, Closing, Sales Mindset, Sales Prospecting, sales scripting, Sales Strategy, Sales Success

How to Find New Prospects for your Business by Leveraging your Network

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As a sales professional or business owner, you need to find prospects you can deliver your sales presentation to. My sales mentor, Eric Lofholm, calls this process lead generation.

One of the keys to lead generation is systems. You want to develop multiple lead generation systems.

Lead generation begins with a database. Do you have a database where you are entering leads? If not, then you might be leaving money on the table.

Lead generation begins with identifying your target market. Who is your ideal client? You need to find ways to connect with new prospects, whether through networking, phone calls, or email.

A POI is a Person of Influence!

Eric's number 1 lead generation idea is POI. A POI is a person of influence. Everyone has a network. A POI is a person who has a large network where a % of that network is your target market.

Another great strategy to prospect for new leads is through Top Down Selling. This is another way of describing a POI relationship. You influence the POI to refer you, recommend you, or endorse you to their network.

So, what can you do if you want to reach a POI in an organization? You can use an approach called Climb the Ladder Selling. This is where you know someone who knows the POI. You get the person you know to refer you to the POI.

Another strategy that many people know about, but that few do well is the Reciprocal Referral Relationship. This is where you find someone that you can refer business to and then can refer business back to you. An example would be a real estate agent and an insurance agent.

What are you doing to find new prospects? Select one new strategy to implement and you will be well on your way to finding new prospects.

Sell with Confidence,

Kevin Perkins
Sales Trainer, Eric Lofholm International

Kevin delivers training through conference calls and live training sessions.

Filed Under: Lead Generation, referrals, Sales Prospecting, Sales Systems, selling Tagged With: , , , , , ,

The Key to Having a Great Sales Month in October

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You have greatness inside of you!  You have untapped potential that is ready to be realized now.  October 1 is a special day.

It is special because it is the first day of the 4th quarter.

On October 1 we all get a clean slate.

October is a blank canvass.  You can create whatever you want.

The key to having a great sales month is MASSIVE ACTION.

This is not a time to slow down.  This is a time to speed up!

There is a concept called collapsing time frames.  One way of looking at this idea is for you to take 3 months worth of action in 1 month.  This is what I am going to do in October.

The best way to have a great 2010 is to end 2009 strong.

My intention is to have my greatest business month ever!

Here are some additional tips to have a great month:

Set goals for October.  Take 10 minutes right now to write down your October goals.  Email them to me at wins@ericlofholm.com.  If you email me your goals I will send you my advanced report that contains 77 sales scripting ideas.  This report is HOT.  You will love it.

Choose to have a great attitude during October.

Make a decision to change 1 bad habit during October.

In college football one idea is to play all out for the full 60 minutes.  There are 22 business days in October.  Commit to giving it your best effort until the final day of the month.

Identify the one project, then when completed, will provide you the most value.  Then complete that project in October.  That project for me is my sales book.

On Wednesday I recorded a great sales audio.  To listen to the audio copy and paste this link into your web browser.  itpc://podference.com/getFeeds/show/5371

Join me for a day of sales training in San Francisco on Tuesday, October 6 from 9-5.  There is no charge for this training.  To register go to http://howtosellintheneweconomy.com/

Join me for a day of sales and wealth training on Wednesday, October 7 in Irvine, Ca.  I will be team teaching with Loral Langemeier.  To register go to http://liveoutloud.com/aycm

Warmly,

Eric Lofholm

Ps.  Another great way to have a great October is to improve your sales presentation.  Request a FREE sales script critique at www.freesalesscriptcritique.com

This is an opportunity to work with script writing expert, John Kurth for 30 minutes at no charge.

Filed Under: Sales Goals, Sales Prospecting, Sales Strategy, Sales Success, selling Tagged With: ,

Public Speaking Tips to Generate Leads – Part 3

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speakerIn Part 1 of this series, I wrote that you can generate leads by speaking to groups of people. There are two common types of speaking engagements and conference calls: paid ones and free ones. When delivering your presentation you can focus on making a specific offer or by offering a complimentary session.

In Part 2 of the series, I wrote about how you are positioned as an expert when you speak or do a conference call. Many of the people who are listening would like to learn from you. You simply need to let the listeners know how they can set up a free session.

Here is word-for-word script to get the audience to fill out a form to sign up for a free session.

“What I would like to do now is share with you how each of you can receive a free financial plan. How many of you would agree that having a written financial plan can help you acquire wealth by a show of hands. Do you think more than 50% of the population has a written financial plan or do you think more than 50% don’t? (they will respond they don’t) I am very passionate about what I do because most of the population can benefit from my service. How it works is simple. If you will go to the second page of the handout I gave you at the beginning of the meeting. You will see there is a space for you to put down your name, phone number, and contact information. By filling out this form you will receive a free consultation. During this consultation we will both have a chance to get to know each other better. After we meet for the consultation if you like working with me we can talk about setting up another meeting where I will share with you some specific ways I can help you. What I would like you to do where it says name on the form. Take a moment and write down your name. Where it asks for your phone number go ahead and jot that down. Once you have completed your form you can turn it in to me at the end of the meeting. Before we wrap up does anyone have any questions? (let them respond) I want to thank you for being a great group. Have a great day.”

Speaking Engagements are One of the Best Ways to Grow your Business!

In most cases over 30% of the audience will request a free consultation. The techniques can be done over the phone on a conference call. The only difference is instead of the prospect filling out a form they would call you or go to a web site.

Speaking engagements and conference calls are one of the best ways to grow your business. If you haven’t done them before make a decision today to schedule one in the next 30 days. Your business will never be the same.

Success,

Eric Lofholm
Master Sales Trainer and Coach

Click here for Public Speaking Tips to Generate Leads – Part 1

Click here for Public Speaking Tips to Generate Leads – Part 2

Filed Under: Appointment Setting, featured, Lead Generation, Sales Prospecting, Sales Success, stage selling Tagged With: , , , , , ,
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