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If YOU Want to have your Best Sales Year in 2010, Start Preparing Right Now!

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Sales IncreaseIf you are like most sales people, you want 2010 to be your best sales year ever.

But the question is: “Where do I start?”

The most proven idea to increase your sales is by using sales scripts.

You have 30 days left until 2010.

Sales Pros, like you, use checklists to accomplish their goals.

Here’s a checklist to help you get your sales scripts completed by January 2010.

* Set the Intention to create your $million dollar script book for your sales career.
* Brainstorm all the different scripts you will need for every aspect of your business.  (Most Sales Pros have more than a dozen scripts in their $million dollar script books.  You should too.)
* Prioritize your list of scripts to determine which scripts should be created first, second, third…
* Schedule the time to write your winning sales scripts.
* Reverse Engineer and Persuasion Engineer your scripts for maximum impact.
* Have a script writing expert review your completed scripts and receive high-level feedback.

Get Started NOW!

Filed Under: Objection Handling, persuasion, sales scripts, Scripting, Uncategorized Tagged With: , , , ,

Secrets to Write Persuasive Sales Scripts: The 3 Prospect Thinking Types

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Are you interested in learning how to write persuasive sales scripts? Prospects have 3 distinct thinking styles. Learn how to write sales scripts that will persuasively influence all three types. According to the science of Neuro-Linguistic Programming (NLP), there are 3 types of thinking styles. By learning to communicate in ways that appeal to each thinking style, your message will be received and have the greatest effect. In this video, I will explain each of the 3 thinking styles and share specific words you can use to communicate with each type of prospect. This is powerful!

Watch this Video:

Sell with Confidence,

John Kurth
Sales Script Writing Expert

Filed Under: Appointment Setting, featured, persuasion, sales scripts, Scripting, Uncategorized Tagged With: , , , ,

Sales Scripts: Seven Secrets of Persuasion and Influence - Secrets 1 & 2: Baseline Script & Scripting Syntax

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sales_scriptsSales Scripts are one of the most powerful ways to persuade and influence your prospects. Sales scripts can help transform you into a Master of Persuasion and Influence, only if you know the secrets.

Secret 1: Baseline Script
You must be able to answer these three questions to begin unlocking the true potential of your script:
* What is a baseline sales script?
* What is your baseline script?
* What did your script look like and sound like when you first used it?

What is your baseline sales script?

A baseline script is a script you are using right now in your selling. The baseline sales script is a starting point from which you develop your main script. If you have not recorded your script and written it down word-for-word, you can't improve the script. It's that simple. Set a goal, right now, to record your script.

Sales pros consistently close sale after sale. Why? Sales pros have consistently improved their script over time, but every sales pros started with a written baseline sales script.

Sales scripts are living documents. You are always looking for ways to field-test your script to make it better. Every time you make changes to your written script, write the date down, which gives you time-series data to work with. Sales pros are always looking for ways to improve their scripts and you should too.

Secret 2: Scripting Syntax
Don't let the term "scripting syntax" scare you. Scripting has its own language. "Scripting syntax" refers to the various component parts of the script and the rules governing script construction.
1. Identify the various component parts of the script.
2. Learn how these scripting pieces are used.
3. Now you can craft a Master Script of persuasion and influence.

What are the various component parts of scripts?
Many of you are familiar with "Objections."  Objections are a normal component of a sales script. Here are just a few of the various component parts of sales scripts:

* Four (4) types of stories,
* Five (5) different types of benefits,
* Buyer Fingerprint,
* Nine (9) components of the Close (I'll cover this in Script Secret #6)
* Outcomes and Chunks,
* Contrast,
* Testimonials,
* Probing Questions and Probing Statements.

The above list is not exhaustive, and there are many more script components to cover than we have space for.

Understanding the different types of scripting forms and how they are used makes the difference between an average script and a Master Script for persuasion and influence.

Be sure to read my next Blog post
Secret #3: Probing Questions and Probing Statements
Secret #4: Benefit Bridges and Magic Words

Filed Under: featured, persuasion, Questions, sales scripts, Scripting Tagged With: , , , , ,